BuzzSumo
Content Marketing Tool

Discover trending content, connect with journalists, and monitor your brand with tools for content creation, PR, and marketing teams.

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BuzzSumo Review

BuzzSumo Content Marketing Tool scored 3.5 out of 5 Points in the Content Generation Tools category.

BuzzSumo At a Glance

BuzzSumo offers content analysis, trending feeds, and a media database to find journalists. It helps users generate content ideas, monitor coverage, and research influencers. API access is also available.

Pricing

BuzzSumo offers tiered pricing plans: Content Creation at $199/month; PR & Comms at $299/month; Suite at $499/month; and Enterprise at $999/month. A free trial is available. Annual billing provides a 20% cost saving.

Key Features

Content Analyzer - Provides an inspiration index of billions of pieces of content globally; Media Database - Enables finding and engaging with journalists relevant to specific topics; Alerts - Notifies users of media mentions and engagement via email for keywords, URLs, and domains; API - Allows integration and automation with other applications; Content Ideas Generator - Generates content ideas using headlines, keywords, SERP results, questions, and engagement data; Question Analyzer - Searches customer questions across millions of forum posts to identify content gaps; Trending Feeds - Identifies and categorizes the day’s most viral posts; Coverage Reports - Provides insights into past media mentions, including publication data and social media engagement

Supported Platforms

Facebook;Reddit;X (Twitter);YouTube;TikTok;Quora

Made for

Influencer;Social Media Manager;Agencies;Startups;Marketers;Small Business;Corporates;E-Commerce;NGOs

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Main Features

Real-Time Monitoring; Sentiment Analysis; Keyword Tracking; Trend Analysis; Competitor Analysis; Influencer Identification; Comprehensive Reporting; Audience Analytics; Content Reach Measurement; Graphic Design Templates; Video Editing Capabilities

Integration

Slack Integration; Zapier Integration; IFTTT Integration; BuzzSumo API; Account API; Search API; RSS Feed Sync

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What is BuzzSumo and why do you need it?

BuzzSumo is a comprehensive platform designed for marketers and agencies, offering tools for content creation, PR, and communications. It provides a content analyzer to explore engaging articles, trending feeds to identify viral posts, and a question analyzer to search customer questions across forums. The media database helps users find and engage with relevant journalists, while coverage reports track media mentions and social engagement. Additional features include YouTube analysis, advanced Chrome extension capabilities, and article uploads for reporting. BuzzSumo caters to various needs with tiered pricing plans, including options for content creation, PR & Comms, and larger teams requiring more extensive features like RSS feed sync and granular location search. It supports data-driven decision-making in content strategy, media outreach, and brand monitoring. The platform is used by marketing teams, agencies, and brands to stay informed, generate content ideas, and connect with journalists and influencers.