Traackr
Influencer Marketing Platform

Discover an AI-powered influencer marketing platform to find creators, manage campaigns, and measure results.

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Traackr Review

Traackr Influencer Marketing Platform scored 2.5 out of 5 Points in the Influencer Management Tools category.

How we rate 🔎 Full methodology

Traackr At a Glance

This platform offers an AI-powered solution for influencer marketing, enabling users to find creators, manage campaigns, and measure results with creator intelligence and AI workflows. It helps organize programs, optimize strategies, and envision future growth. The platform supports various roles, including executives, program owners, and practitioners, across multiple industries and 70 countries.

Pricing

The platform offers solutions tailored for various roles including Executives; Program owners; Practitioners; Global enterprises; DTC; Agencies; and Creators. Pricing details are not explicitly provided on the page, but a "Pricing" link is available, suggesting a paid model. The content also highlights solutions specifically for "Agencies", indicating a potential agency-focused pricing model.

Key Features

AI-Powered Platform - Utilizes artificial intelligence to enhance influencer marketing workflows; Creator Intelligence - Provides insights into creators to inform marketing strategies; Campaign Management - Tools to manage and execute influencer marketing campaigns; Performance Measurement - Tracks and analyzes campaign results to show impact; Influencer Discovery - Helps find suitable creators for marketing initiatives; Program Structuring - Organizes creator marketing programs within a single platform; Strategy Optimization - Identifies effective strategies and areas for improvement; Outcome Prediction - Forecasts campaign results to guide investments; Automated Tasks - Streamlines routine operations for practitioners; Unified KPIs - Aligns teams with consistent performance indicators for global campaigns

Supported Platforms

Instagram;TikTok;X (Twitter);LinkedIn

Made for

Influencers;Content Creators;Social Media Managers;Agencies;Corporate Professionals;Marketers

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Main Features

Influencer Discovery; Campaign Management; Performance Tracking; Integration Capabilities; Audience Analytics

Integration

Tech integrations

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Disclosure: This page contains affiliate links. If you use these links to buy something we may earn a commission — this does not affect our ratings. See Affiliate Disclosure.

What is Traackr and why do you need it?

This platform provides a comprehensive solution for influencer marketing, leveraging AI to enhance various aspects of creator engagement. It helps users structure their programs, bringing clarity and control to their marketing efforts. The system allows for the optimization of creator marketing strategies by providing insights into what works and areas for improvement. Users can gain confidence to plan and execute future initiatives by understanding performance metrics and potential outcomes. The platform is designed to unlock the value of creator data, transforming influencer marketing into a strategic growth advantage. It supports finding impactful creators and analyzing content performance to understand how creator engagement drives growth and identify levers for improvement. The tool helps teams operate from a unified platform with shared key performance indicators, leading to stronger coordination, faster execution, and performance tracking for growth. It enables marketing leaders to turn creator data into a growth engine, facilitating stronger business cases, smarter creator investments, and outcome prediction. The platform has supported hundreds of global brands and is benchmarked across 70 countries, with over 15 years defining the category. It offers solutions tailored for executives to see what drives growth, program owners to gain visibility into performance, and practitioners to automate tasks and show impact.